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Jul 23, 2025 · Cutting corners: Google has long contended that its AI Overviews, which appear at the top of certain search results, don't take clicks away from websites. This is, of course, not true.
Aug 4, 2025 · Digital publishers are experiencing a notable reduction in traffic from Google. As more users get their answers directly from AI-generated summaries, they are clicking through to the …
Oct 10, 2024 · With Google AI search results providing more direct answers to user queries, traditional SEO strategies need a makeover. Getting visibility and clicks is harder than ever before.
Apr 17, 2025 · We analyzed 300,000 keywords and found that the presence of an AI Overview in the search results correlated with a 34.5% lower average clickthrough rate (CTR) for the top …
Mar 19, 2025 · In this article, we’ll explore why AI answers are reducing clicks, how this shift is impacting digital marketing, and most importantly, how businesses can leverage this trend to …
Jul 22, 2025 · In a March 2025 analysis, Google users who encountered an AI summary were less likely to click on links to other websites than users who did not see one.
May 17, 2025 · A comprehensive user study shows that Google's 'AI Overviews' sharply decrease the number of clicks on external websites: desktop click-through rates drop by two thirds, and …
Apr 28, 2025 · Although Google has stated that AI Overviews can drive better-quality clicks, the rollout appears to be reducing total visibility and visits for top-performing organic …
Apr 14, 2025 · Roughly 60% of searches now yield no clicks at all, as AI-generated answers satisfy them directly on the search results page. Here are some insights to gain back traffic.
Jul 22, 2025 · Google contends these Gemini-based answers don't take traffic away from websites, but a new analysis from the Pew Research Center says otherwise. Its analysis shows that …
Mar 20, 2025 · Google Artificial Intelligence Overviews are sections in Google's search results where AI summarizes and presents direct answers to queries made by users, using various web …
Jul 24, 2025 · A Pew Research Center study reveals Google AI Overviews significantly alter search behavior. Users click on traditional links almost 50% less and rarely click AI summary sources. …
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